True Essentials ("we," "us," "our") operates true-essentials.com. This page describes our policies regarding the collection, use, and disclosure of information when you use our site.
Information We Collect
- — Log data — When you visit our site, our server automatically records standard information including your IP address, browser type, pages visited, and time of visit. This is standard for all websites.
- — Analytics — We use Google Analytics 4 to understand how visitors use the site. Google Analytics collects anonymized usage data including pageviews, session duration, and traffic sources. You can opt out at tools.google.com/dlpage/gaoptout.
- — Cookies — Our site uses cookies for analytics (Google Analytics) and advertising (Google AdSense, when active). You can control cookie preferences through your browser settings.
- — Contact forms — If you submit a contact form, we collect the name and email address you provide in order to respond. We do not add contact form submissions to any mailing list.
Information We Do Not Collect
- — We do not collect payment information.
- — We do not sell personal data to third parties.
- — We do not create user accounts.
- — We do not use tracking pixels or behavioral advertising outside of Google services.
Third-Party Services
- — Amazon — When you click through to Amazon via our affiliate links, Amazon's privacy policy governs data collection on their site. See amazon.com/privacy.
- — Google Analytics and AdSense — See google.com/policies/privacy.
- — WPForms — Contact form submissions are processed through WPForms. See wpforms.com/privacy-policy.
Your Rights (GDPR / CCPA)
- — You have the right to request access to personal data we hold about you.
- — You have the right to request deletion of your personal data.
- — You have the right to opt out of data collection via the Google Analytics opt-out tool.
- — To make any data request, contact us using the form on our Contact page.
Cookies
- — Google Analytics sets cookies to distinguish users and sessions.
- — Google AdSense (when active) sets cookies for advertising personalization.
- — No other first-party cookies are set by this site.
- — You can disable cookies in your browser settings. Note that some site functionality may be affected.
Changes to This Policy
- — We may update this policy periodically. Continued use of the site after changes constitutes acceptance of the updated policy. The date at the bottom of this page reflects the most recent update.
Privacy questions or data requests?
Contact us →Last updated: March 2026